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Our blog is where you’ll find a robust collection of ASC thoughts, company updates, earned coverage and press clips. From serious and sophisticated to leadership and lifestyle to marketing and media, there’s something for everyone. We invite you to explore and get to know us (and our work) better!

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What Is Strategic Communications?

ASC is a strategic communications firm. So our obsession with strategy makes sense. It’s not just a buzz word we like to throw around in meetings. We truly believe it guides everything we do.
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Content Strategy in a Digital Age: How Short-Form Content is Winning

Short-form content is winning in the digital age with clear messaging, authenticity and increased reach. The bottom line: short-form content is strategic.
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Our 2025 PR Trend Predictions

What’s next in public relations? Drawing on ASC’s expertise and insights from 2024, here’s our take on the top PR trends set to reshape the industry in 2025.
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Don’t get lost in translation: what to know about reaching multilingual audiences

Did you know that nearly 1 in 5 people in the United States speak a language other than English? Here’s what you need to know about reaching multilingual audiences.
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Four Types of Tools That Power a Public Relations Firm

Behind every successful public relations firm lies a powerful arsenal of tools that streamline operations, boost productivity, inspire beautiful designs, and enhance communication.
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Is Your Website Check-Engine Light On?

When’s the last time you thought about your website? Our team shares five must-ask questions for your 2024 website checkup!
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